At The Good Group we evolve: our website becomes a Content Hub
Nothing better shows the work of a company specialized in content than the content itself
As part of our communication strategy, and in order to find new ways of doing things, at The Good Group we evolved our corporate website and turned it into a multi-format Content Hub.
In addition to contact information and information about the group and our different agencies, at thegoodgroup.gg users can enjoy expert content on marketing and communication, the latest episodes of The Good Talk podcast, news, though leadership and many other materials related to the company’s activity.
We were always clear that we wanted to create a website that really adds value to our clients and our audience. Normally, agency websites are very beautiful and creative, and they tell their success stories, but they really offer very little for those who visit them. In our case, and in line with our culture, we launched a website designed and powered by people to talk to people.
In our Content Hub, visitors will, of course, find the necessary information about the group, what we offer, what we have done… but also much more content, born from the immense expertise of all the people who make up our talented team.
In addition, the Content Hub will form part of our global marketing strategy, becoming one of the nerve centers of our community, from which we will be able to share and connect, in Spanish and English, with the entire ecosystem of people that make up and surround our companies.